AI is changing the rules of the game in the commercial function

Can you imagine a sales team powered by AI virtual assistants? Traditionally, success in sales depended on human capabilities such as empathy, charisma or influence. But today, AI is redefining the landscape. Digital transformation is completely changing how companies sell and manage customers. Business processes are more complex than ever: fierce competition, hyper-connected customers and […]

Less technology, more adoption

Generative artificial intelligence has transformed the way we work in many organisations, but we still find some companies that are light years away from embracing AI.  A few months ago we came across this headline: “BBVA achieves an explosion of innovation among its employees with the deployment of ChatGPT Enterprise“. The data presented in the […]

Creating GPT assistants: more analytical capacity and innovation than technology

The challenge: becoming an AI-empowered company When we started talking about AI-based assistants in our team, the conversation developed around technical concepts: programming, algorithms, the technological complexity of the project, ….. But the reality is very different. Today, the creation of GPT assistants is not a technical challenge, it is a question of understanding, organisation […]

Teachers, we need to talk: AI is not the enemy

What is happening with Generative Artificial Intelligence is not the educational apocalypse that some fear. It is a dramatic change that transforms the way students acquire knowledge, stimulating their creativity and providing them with a powerful productivity tool. If one thing is clear, it is that the irruption of Generative AI in learning is a […]

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